Trade Idea – Merck

On 6 November 2017 the long position has been closed at USD 55.78. The realised return over one week before any taxes and fees is 1.60%.


Trade Idea – Equifax



Let me draw your attention to a recent corporate story caused by a massive data breach which easily can be a decent case study for business schools and tech universities as well. Equifax is a consumer data reporting agency aggregating info about more than 800 million individual and over 80 million businesses globally.

In September 2017, the company announced a cyber-security breach between May and July 2017, where cybercriminals gained access to appr. 140 million U.S. Equifax consumers’ personal data. This hack was one of the largest and most descructive data breach in world history. Needless to say, the recent sale of appr. 2 million stock by top executives didn’t help to handle the situation and might easily be the of the most disadvantageous timing of an insider activity ever occured.


Historical share price performance of Equifax (USD), source: Yahoo Finance


Despite these numerous drawbacks the company’s cash rich profile with stable historical growth still offers a good entry point with high risk. On 15 September 2017 long position has been opened at USD 91.4.

Trade Idea – Foot Locker

The negative environment related to traditional US department store titans has already been mentioned in the previous post. In case of Foot Locker the shares are under heavy pressure on the news Nike – its most important partner – might team up with Amazon. Needless to say, this would be very disruptive for FL which operates more than 3000 footwear stores globally.


Historical share price performance of Foot Locker (USD), source: Yahoo Finance

Based on this significant share price decrease, this company seems to have the lowest RSI level currently with relatively high number of buy recommendations. In my opinion it is worth to try it on for some days at least 🙂

On 21 June 2017 long position has been opened at USD 45.4 and on the same trading day I closed it at USD 46.98. The realized 1-day return before any taxes and fees is 3.48%.

Trade Idea – Macy’s


On 9 January 2017 long position opened in Macy’s at USD 30.52.

The share price of Macy’s – one of the biggest retailer in the US and has appr. USD 10 bn market cap – decreased significantly after the CEO anticipated that sales values would be stronger (especially the watches and handbags segments delivered weak results). The envisaged OPEX cut initiatives are expected to result in more than half billion USD savings per year.


Historical share price development of Macy’s (USD), source: Yahoo Finance


Historical profitability metrics (mn USD), source: company reports

Key investment considerations:

  • the falling share price pushed the RSI into the oversold territory from technical perspective
  • current fundamental trends seem to be disadvantageous, however majority of the analysts maintained buy or hold recommendation in respect to the stock
  • over 4% expected dividend yield